# K-12 Schools

Modern fundraising built for schools — designed for the parents, alumni, and community members who support them.

86% of donors cover all transaction fees

School foundations and booster clubs face the same challenges as any nonprofit — but with the added complexity of serving an audience that's constantly busy, mobile-first, and skeptical of yet another giving platform.

Custom Donations provides fully branded, parent-friendly giving forms that reflect your school's identity and make giving as easy as a few taps on a phone.

86%+
of donors cover all transaction fees

Unlimited

Forms — one per campaign or fund

$0

Setup fees or contracts on Basic plans for schools raising <$300k

## Raise more for your school — in every season

Purpose-built features for the unique rhythms of K-12 fundraising.

### Annual Fund Campaigns

Run your annual parent and alumni giving campaign with a dedicated, branded form. Set goal amounts, track progress in real time, and keep donors engaged with milestone updates.

### Directed Giving

Let donors designate their gift to athletics, arts, technology, a specific grade, or any program they care about. Unlimited fund designations per form — no extra charge.

### Alumni Giving

Reconnect with graduates and encourage giving back with alumni-specific forms. Personalized ask amounts based on class year and giving history make every outreach relevant.

### Parent-Friendly Forms

Simple, mobile-first forms designed for busy parents. Apple Pay and Google Pay support means they can give in 10 seconds from the school newsletter or text message.

### Mobile-First Design

Most parents open school emails on their phone. Our forms load instantly and work perfectly on every device — phone, tablet, or desktop.

### Recurring Gifts

Monthly giving programs build a predictable funding base for your school foundation. Set it once, and automatic billing keeps supporters giving year after year.

### Fully Branded

Your school's colors, logo, and voice — not ours. Forms that look like they belong on your school's website build the credibility that converts visitors into donors.

### Every Payment Method

Accept credit/debit, ACH, Apple Pay, and Google Pay. More payment options mean fewer abandoned gifts — critical when you're reaching busy parents on the go.

### Campaign Analytics

Track participation rates, gift totals by fund, and year-over-year comparisons. Export data to share with your board or foundation leadership.

### BlueRidge Data Partnership

Our data enrichment partnership helps you reach more alumni and prospective donors by filling gaps in your contact records and identifying high-capacity supporters.

### Challenge & Matching Gifts

Create challenge match moments — a board member or major donor pledges to match gifts up to a certain amount. Our forms show progress toward unlocking the match in real time.

### Multiple Campaigns at Once

Run the annual fund, a capital campaign, and a booster club drive simultaneously — each with its own form, goal, and reporting — without them interfering with each other.

## One platform. Every campaign your school runs.

No extra subscriptions. Run all your campaigns from a single dashboard.

### Annual Fund / School Foundation

The cornerstone of your school's private support — an always-on form anchored to your annual campaign goal.

### Athletics Booster Club

Dedicated giving to sports programs, equipment, uniforms, travel, and coaching.

### Fine Arts & Performing Arts

Fund band, orchestra, theater, and visual arts programs with designated giving.

### Technology & STEM

Specific giving for devices, lab equipment, and STEM initiative funding.

### Capital Campaigns

Multi-year campaigns for buildings, renovations, and major facility investments.

### Endowed Scholarships

Named scholarship funds with cumulative progress toward an endowment threshold.

### BlueRidge Data Partnership

Our partnership with BlueRidge Data provides data enrichment to help you reach more potential donors. Identify high-capacity alumni, fill in missing contact information, and target your outreach to people most likely to give — before your next campaign launches.

100M+

Consumer profiles

Wealth

Screening included

Alumni

Record enrichment

## Why schools choose Custom Donations

- No setup fees or long-term contracts
- Unlimited forms — one per campaign or program
- 86%+ of donors cover all processing fees
- Fully branded to your school's identity
- Set up in under an hour with no developer
- Parent-friendly, mobile-first design
- Real-time giving dashboards and reports
- BlueRidge Data enrichment available

## Ready to raise more for your school?

Talk to our team and we'll build a plan around your school's specific campaigns and calendar.
