# Sports & NIL Collectives

A complete donor acquisition and engagement platform built for university sports foundations and NIL collectives.

86% of donors cover all transaction fees

## The NIL Collective challenge

Is your university's sports foundation or NIL collective hampered by an inability to get alumni data, ineffective giving forms, and limited digital reach?

✕  
Outdated alumni contact records  
BlueRidge Data enrichment fills gaps with 100M+ consumer profiles and updated contact info

✕  
Generic giving forms that don't convert  
Fully branded, personalized giving forms designed for sports audiences and mobile giving

✕  
Limited digital reach beyond existing alumni  
Full digital engagement campaigns reaching new prospective donors by location, wealth, and interest

We have a full range of solutions for all of these.

100M+  
Consumer profiles for donor targeting

86%+  
Of donors cover all transaction fees

$250M+  
Processed by our founder's systems

## A complete solution — not just a giving form

We combine giving technology, donor data, and content strategy into one integrated platform for sports foundations and NIL collectives.

### High-Converting Giving Platform

Custom branded donation forms designed specifically for sports giving. Personalized ask amounts, multiple payment methods (Apple Pay, Google Pay, ACH, card), and a frictionless checkout that converts more visitors into donors.

### Donor Data & Wealth Screening

Access to 100M+ consumer profiles through our BlueRidge Data partnership. Target potential donors by location, net worth, and giving history — reaching beyond your existing alumni database to find new supporters.

### Content Creation & Strategy

Turn-key content creation and training for student athletes — from social media best practices to NIL compliance guidance. Help your athletes build their personal brand while driving collective awareness.

### Alumni Engagement at Scale

A full digital engagement plan reaching tens or hundreds of thousands of new potential alumni donors. Email, social, and digital ad campaigns designed to convert passive fans into active financial supporters.

### Campaign Analytics

Real-time dashboards showing donor acquisition, average gift size, sport-level giving breakdowns, and recurring donor trends. Know exactly which campaigns are working and where to focus next.

### Multi-Sport Giving Forms

Create dedicated giving forms for every sport your collective supports — football, basketball, baseball, women's sports, Olympic sports — each with its own branding, goal tracking, and donor experience.

## How we build your giving program

A structured onboarding process that gets your collective giving at full capacity quickly.

01  
### Data Audit & Enrichment

We assess your current alumni and donor records, then enrich them with BlueRidge Data to identify the highest-value prospects.

02  
### Platform Setup

We configure your giving forms — branded to your collective and each sport — with personalized ask amounts and multiple payment options.

03  
### Campaign Launch

We help you design and execute your first campaign with email, social, and targeted digital advertising to acquire new donors at scale.

## Ready to supercharge your collective's fundraising?

Let's talk about your current donor base, your sports programs, and what a full engagement strategy looks like for your collective.
